February's box features a tasty modern twist on the traditional bombay mix from new brand, Dhikari, we caught up with the founders to find out the cool story behind the brand. 

Who are the people behind Dhikari?

We are two British Indian sisters, Meera and Maya, who are on a mission to make our modern Bombay mixes the new staple in every snack cupboard.

Move over popcorn, crisps and chocolate, there’s a new snack staple in town!

How did it all begin for Dhikari?

We created Dhikari (from the Gujarati word meaning daughters) in memory of our late mother, Veena, who instilled in us a passion for creativity, home cooking and Indian snacks, including of course Bombay Mix.

Bombay Mix has been a British staple for generations and one of our favourite childhood snacks. However, unlike other snack staples like popcorn and snack bars, it has failed to keep up with modern taste buds and food trends.

After spotting a gap in the market last year, we began experimenting with more wholesome and natural ingredients, to create products that mimic the much-loved moreish and flavoursome taste of the traditional recipe, but are much better for you (and more delicious).  

In October 2017 we launched our duo of modern Bombay mixes (in Original and Pomegranate) online and in a select number of independent cafes and delis in the UK. Although we are only at the start of our journey, we’ve been overwhelmed by the extremely positive response on our products from consumers and retailers. We cannot wait to see what 2018 has in store for us!

February's box features your delicious Original Mix. What makes it such a great snack?

Our unique duo of modern Bombay mixes are our modern take on a British staple - an innovation that has never been seen in the snacking world before.

Our Original Mix combines only the most nutritious and all natural ingredients such as nuts, seeds, buckwheat groats, coconut chips and split chickpeas with a delicious array of Indian spices, which we hand bake to perfection in our home kitchen. With its addictive Indian flavours and moreish crunch, our mix is a much healthier alternative to your favourite ‘junk foods’. Our Original Mix is also vegan, gluten free, refined sugar free, high in protein and low in salt and sugars.

Our Original Mix makes a thoroughly satisfying on-the-go snack, a delicious accompaniment to a glass of wine and are even a tasty topper for curries, salads and soups!

Where can we find more from you?

For all product developments and a list of our current stockists, you can visit our website: www.dhikari.co.uk. We also have a blog documenting our modern Indian recipes.

You can follow us on Instagram @dhikarifoods and on Facebook: Dhikari.

What's next for Dhikari?

As there are only two of us in the business, we do everything ourselves from sticking labels on  packaging and hand baking the mixes in our home kitchen, to processing invoices and selling to prospective retailers. Therefore, we want Dhikari to grow organically and strategically.

Our main focus is to grow our list of stockists so you can purchase our Bombay mixes in as many stores as possible! We also love our mixes with a glass of wine in the evening with friends, so this is a market we really want to explore this year.

As well as this, we have some new flavours in the pipeline, but one step at a time!

Comments